Banner for Ajinomoto (Lesson 3)

Banner for Ajinomoto

Unlike the previous vertical poster, this design uses a wide canvas to spread out the information.

Central Alignment: The text is placed directly in the center to grab immediate attention.
Symmetrical Balance: The design is balanced by the product (Cause) on the left and the food (Effect) on the right and center-bottom.
Left: Shows what you buy (Ajinomoto bag + Cassava roots).
Right/Bottom: Shows what you get (Delicious soup, salad, and fried fish).

Clean & Clinical Background: The background is a gradient of white and light grey with soft curves. This creates a "clean" and "hygienic" feeling, which is important when emphasizing food safety.
Subtle Sketches: If you look closely at the bottom right corner, there are faint pencil sketches of vegetables (carrots, tomatoes). This is a sophisticated design touch that adds texture without distracting from the main photos.
Natural Ingredients: Just like the previous poster, the designer places fresh Cassava roots and leaves behind the Ajinomoto bag. This reinforces the message that the product is made from natural ingredients, countering the idea that it is purely chemical.